About
Job Description
Job Description
We are currently seeking a Sales Associate to support our client commercial strategy by driving sales, expanding customer relationships, and securing new business opportunities. This hybrid, full-time role based in Kaduna, Nigeria is ideal for a results-oriented professional with B2B sales experience in retail, FMCG, or agriculture.
You will play a key role in revenue growth, account penetration, and ensuring long-term customer satisfaction through data-driven strategies and market intelligence.
Responsibilities
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Develop and implement customer acquisition strategies to drive business expansion
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Identify and engage new business opportunities to increase revenue streams
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Manage the sales pipeline effectively, from prospecting to deal closure
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Build and maintain strong relationships with buyers, suppliers, and stakeholders
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Deliver exceptional customer service to ensure retention and loyalty
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Educate clients on product offerings, features, and market trends
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Conduct market research to identify buyer needs and product demand
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Analyze sales and engagement data to optimize selling strategies
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Provide customer feedback to internal teams to inform product development
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Work with internal teams to improve sales processes and efficiency
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Ensure alignment across departments for smooth sales operations
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Ensure product availability to vendors/suppliers/aggregators through reliable partnerships
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Build and maintain long-term business relationships with buyers/off-takers
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Explore opportunities in the hospitality industry
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Collaborate with farmers and cooperative to ensure consistent product supply
Qualifications
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BA/BSc/HND in Business, Sales, or a related field
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Minimum of 2 years of experience in B2B sales, retail, or FMCG business development
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Experience in agricultural sales or supply chain management is preferred
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Existing network of buyers in aggregation, agro-processing, or hospitality is a plus
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Excellent sales, communication, and negotiation skills
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Proficient in Microsoft Office and CRM tools
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Self-starter with strong organizational skills and a result-driven mindset
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Proven business development or sales skills
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Deal-closing expertise
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Understanding of agricultural systems and buyer behavior
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Track record of maintaining long-term client relationships
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Strong interpersonal and cross-cultural communication skills
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Highly organized and self-motivated
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Ability to work collaboratively across teams and levels
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Creative thinking and problem-solving abilities
Benefits
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Competitive Salary: ₦150,000 monthly (gross)
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Performance Incentives: Additional bonuses based on target achievements
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Work Flexibility: Hybrid structure with in-field and remote work options
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Career Growth: Opportunity to grow in a high-impact, mission-driven organization
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