About
Job Description
Job Description
The ideal candidate should have a strong background in digital content development with 5+ years of experience in content and copy development working in a digital or advertising agency. They will be responsible for developing and executing content strategies that drive brand awareness, engagement, and conversions for our clients.
As a key leadership role, the Head of Content and Communications will manage and mentor a content team, ensuring that all content aligns with client goals and industry best practices. They will collaborate closely with internal stakeholders, including marketing strategists, designers, and paid media specialists, to craft compelling content that enhances brand storytelling and performance marketing.
This role is best suited for a seasoned content leader with agency experience who understands the nuances of content marketing, audience engagement, and performance-driven storytelling.
Key Responsibilities
- Content Strategy Development: Define and execute a comprehensive content strategy that aligns with client goals and business objectives.
- Content Creation & Oversight: Lead the creation of high-quality content, including blog posts, whitepapers, social media content, email marketing campaigns, website copy, and video scripts.
- Messaging & Brand Voice: Establish and maintain consistent brand messaging and tone across all digital channels.
- Team Leadership & Development: Manage, mentor, and grow a team of content creators, copywriters, and communications specialists.
- Performance & Optimization: Analyze content performance, track key metrics, and adjust strategies to maximize engagement and conversion rates.
- Cross-Functional Collaboration: Work closely with internal teams (strategy, paid media, design) to ensure content aligns with broader marketing initiatives.
- Client Communication: Collaborate with clients to understand their brand, messaging, and content needs, delivering solutions that drive impact.
- SEO & Content Optimization: Implement SEO best practices to increase organic traffic and visibility for client brands.
- Thought Leadership & Industry Trends: Stay ahead of industry trends, emerging content formats, and best practices to position the agency as a leader in digital content marketing.
Qualifications
✔ Proven Experience: 5+ years in content marketing, marketing communications, or editorial roles within a marketing agency environment.
✔ Strategic Storyteller: Ability to craft compelling narratives that resonate with target audiences across various industries.
✔ Strong Writing & Editing Skills: Exceptional ability to create and refine content that is engaging, persuasive, and results-driven.
✔ Digital Marketing Knowledge: Understanding of content marketing within broader digital strategies, including SEO, paid media, and email marketing.
✔ Leadership & Team Management: Experience managing and mentoring content teams in a fast-paced environment.
✔ Analytical Mindset: Ability to assess content performance using data-driven insights and optimize for better results.
✔ Client-Facing Experience: Strong communication skills and ability to work directly with clients to develop tailored content solutions.
✔ Self-Starter: Highly proactive, capable of managing multiple projects with minimal supervision.
Benefits
- Competitive Pay: Monthly salary of N500,000 - N750,000
- Make an Impact: Lead and shape the content strategy of a high-growth digital agency.
- Growth Opportunities: Be part of a team that values innovation and continuous learning.
- Collaborative Culture: Work in a dynamic, results-oriented environment with talented professionals.
- Remote Flexibility: Enjoy the benefits of a fully remote position with flexibility.
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