Sales & Business Development Executive (B2B Focus with B2C Support)
About
Job Description
Job Description
JOB PURPOSE
Drive Techeccentric’s revenue growth by acquiring and expanding B2B accounts (corporates, universities, channel partners) while supporting B2C enrolment targets. Act as a trusted advisor to decision‑makers, aligning our training, mentorship, and consulting solutions with client goals and generating a sustainable pipeline.
KEY RESPONSIBILITIES
B2B SALES & PARTNERSHIPS (~80 %)
• Pipeline Generation – research, identify and outreach to target organisations across Africa, North America
& Europe via cold email, LinkedIn, calls, events and referrals.
• Discovery & Solution Design – lead consultative conversations to diagnose client skill‑gaps, craft tailored proposals (training cohorts, white‑label platforms, sponsorships).
• Deal Management – own the full sales cycle: stakeholder mapping, business case creation, negotiation, contracting, and hand‑off to Customer Success.
• Account Expansion – run QBRs, upsell advanced programmes, cross‑sell advisory services, maintain 120 %+ NRR on assigned accounts.
• Partnership Development – secure reseller agreements, university collaborations, and donor‑funded projects; coordinate joint GTM campaigns.
• Forecasting & Reporting – maintain 4× pipeline coverage, update CRM daily, deliver accurate weekly forecasts to leadership.
B2C SALES SUPPORT (~20 %)
• Inbound Qualification – respond to high‑intent individual leads during campaign peaks; assess fit, address objections, close enrolments.
• Campaign Collaboration – provide front‑line feedback to Marketing on messaging, creative assets, and promotion performance.
• Community Engagement – occasionally host webinars, info sessions, or social channels to drive awareness and conversions.
SUCCESS METRICS (KPIs)
• New B2B revenue closed: US $ ___/quarter (target set per quarter).
• Qualified B2B meetings booked: ≥ 40 per month.
• Pipeline hygiene: ≥ 95 % deals with next step & value.
• Average sales cycle: ≤ 60 days (SMB) / ≤ 120 days (Mid‑Market).
• B2C assisted enrolments: ≥ 25 per month during peak.
• Customer satisfaction (post‑sale survey): ≥ 4.3 / 5.
Qualifications
• Bachelor’s degree in Business, Marketing, or related.
• 3yr+ quota‑carrying B2B sales experience in EdTech, SaaS, or Professional Training, with demonstrable attainment of ≥ 100 % targets.
• Exposure to African & international markets; ability to sell across cultures and time zones.
• Proficiency with CRM tools (Zoho Bigin / HubSpot), LinkedIn Sales Navigator, Google Workspace/MS 365, and virtual meeting platforms.
ESSENTIAL SKILLS & COMPETENCIES
• Consultative & value‑based selling techniques.
• Strong commercial acumen and negotiation prowess.
• Compelling storytelling, presentation, and copywriting abilities.
• Data‑driven mindset; comfortable interpreting KPIs and funnel metrics.
• Self‑starter who thrives in a fast‑growing, ambiguous environment.
• Exceptional written & spoken English; French or a major African language a plus.
TOOLS YOU’LL USE
• Zoho Bigin CRM, Slack, Notion, Zoom / Teams.
• Outbound: WhatsApp Business.
• Reporting: Google Data Studio, Excel/Sheets, PowerPoint/Canva.
Benefits
COMPENSATION & BENEFITS
• Competitive base salary (₦200,000) + uncapped commission (5 % B2B, tiered B2C).
• Monthly data/calling allowance. (₦20,000)
• 15 days paid annual leave + Nigerian public holidays.
• Remote‑work stipend for equipment & home office.
• Continuous learning budget and free access to all Techeccentric courses.
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